Scented Free Standing Inserts
Scentisphere collaborates with all FSI vendors and suppliers in the application of scent coatings.
Depending on press equipment we offer both Scratch’nSniff® and Rub’nSmell® scent technologies for scenting FSI’s. This gives us the flexibility of offering the best and most economical scent coating option for almost any type of press configuration. Applying scent to FSI’s happens to be one of the most cost effective ways to sample scent in fragrance advertising.
FSI’s average costs per impression for the scent coating is less than half a cent per page. When integrated into a brand activation program, scented FSI’s are proven to be effective in generating increased redemption rates versus non-scented FSI’s.
Scented FSI’s are commonly amplified within National Programs, Shopper Marketing initiatives and within Retailer Circulars, including Smart Source®, Red Plum® among other avenues for fragrance advertising.