Utility companies are using the power of scent to save lives.
Under the guidelines of the American Petroleum Institute’s Recommended Practice (RP) 1162, natural gas companies are obligated to conduct public awareness campaigns teaching consumers about the dangers of a natural gas leak in their homes.
What better way to do that than teach people what a gas leak actually smells like?
By including the smell of natural gas in their monthly bills and mailers, utility companies are tapping into the power of scent memory to teach a potentially lifesaving lesson.
Our natural gas scent coatings are available for flexographic, anilox tower, litho or pattern glue units.
When the top layer of these clear, two-ply pressure-sensitive labels is lifted, the scent of natural gas is released. This product is approved for use in direct mail.
Natural gas-scented Scratch’nSniff® NG labels are available for paper and plastic substrates and can be printed in any color.
